April 9, 2007 |
Bay Area Commercial Property Company Savoy Outperforms Competition to Accommodate Rapid Growth of BreakAway Performance, a San Francisco-Based Athletic Performance Company San Francisco, CA—BreakAway Performance is an exclusive performance-training center providing solutions to athletes of all abilities. Specializing in multisport training (swimming, biking, running), BreakAway Performance is on the fast track for growth, much like the sport of triathlon, which is growing at a annual rate of 100%. Since 2004, they’ve expanded rapidly from a 1,000-square foot space near Levi Plaza to a temporary, 4,117-square foot ground floor retail space in Savoy Commercial Properties’ Pansini Building at 170 Columbus Avenue in December 2006. Now, BreakAway is scheduled to move into a specially designed, 8,643 square feet space on the first floor of the same building by April 12. "Our growth exceeded our space very quickly, said Joel Ramirez, Founder of BreakAway Performance. What makes us unique is that we sell performance where other health clubs focus on health and wellness. We have identified the key training variables and wrapped our business model around it to offer products and services for:
"We offer a two-pronged formula to meet our clients’ needs,” continued Mr. Ramirez. “First, by renting space to the industry’s top fitness professionals, which allows them to run their business autonomously, and second, to growing their business by funneling in athletes with strategic marketing to multisport clubs and organizations in the Bay Area. "Furthermore, our deconstructed urban design is simple, clean and cool, allowing us to offer a myriad of the most advanced training equipment available. Savoy has recognized our potential and worked closely with us to expand our space to meet and even exceed our growth spurt. "Besides offering parking in The Pansini Building,” added Mr. Ramirez, “Savoy is helping us appeal to a greater number of working athletes by assisting us with the build-out of our expanded space that can accommodate our crown jewel, a 24-station specialized Computrainer based Performance Cycling studio, the largest such studio outside of the Olympic Training Center in Colorado Springs, Colorado. "Plus, we’ll have separate studios for Strength and Conditioning, Yoga, Pilates, Sports Massage, Physical Therapy, Chiropractic Care, Sports Nutrition, Sports Psychology, Physiological Diagnostics Lab and Pro Shop. This, combined with locker rooms, showers and plenty of secure indoor parking, makes us one of the most comprehensive training centers in the nation." "As a tenant, we understood BreakAway’s vision and have helped create a custom-designed solution to help them achieve their goals,” said Jeffrey Brueckner, Vice President of Operations for Savoy Commercial Properties, owner of The Pansini Building. “But I was so enamored with their business model and performance classes that I recently became a client. After eight weeks of training, I’m stronger, have lost 18 lbs., developed performance-related goals with a strength and conditioning program, have started working with a coach, and utilize the Computrainer Performance Cycling studio.” "The goal now for BreakAway is to continue its rapid growth to build a community of clients and specialists. “It’s like a horse racing Trifecta,” added Mr. Ramirez. “If the client is successful and if the fitness professional is successful, then BreakAway Performance will be successful. It’s a Win/Win/Win for all of us.” About BreakAway Performance
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